Jean Perpillant Jr. Design Theory

Most new business professionals and entrepreneurs are bootstrapping when they’re starting their new venture. Hiring a staff or agency isn’t always financially possible, and so they’ll try and learn and do as much as they can to get their business to a viable start with a limited budget. When it comes to the cost of […]

Headlines. They’re the gatekeepers of your content. It’s weird to think of it like that right? We’re all jockeying for the attention of readers scrolling through feeds and you’ve got a just few seconds to grab someone’s attention. This isn’t easy and there isn’t a (silver bullet) one solution for all platforms. Whether you’re optimizing […]

We all get those solicitation emails for business funding and loan opportunities. This one in particular I had seen a few times and this time I decided to research it because “SETC” sounded familiar. SETC stands for Self-Employed Tax Credit and the email got my attention being well written, rather short, key bullet points, and […]