🇨🇦 WordCamp Vancouver 2023

How Ann turned her WordPress blog posts on loving yourself into a self-published book called ‘Pump Your Own Tires – Crossing the Bridge to Loving Yourself’.
Ann went on to self publish a novel, and created an online novel writing course.

If you struggle with time management as a WordPress freelancer, this presentation is designed to help you take control of your workdays. By implementing a comprehensive time management system, you can increase productivity, generate more revenue, and create a better work-life balance.

This talk covers valuable tip, including:

-time blocking
-calendar optimization
-borrowing time when needed
-selecting effective tools
-tracking progress
-and navigating challenging periods

Suited for freelancers who want to prioritize self-direction in managing their schedules and aim to reduce client-driven stress.

A common pattern we’ve seen with websites – especially for academic groups – is for them to remain active for several years before funding runs out. Then what? Usually the site disappears from the internet forever. And when this happens valuable research and other useful information disappears with it. Link rot is real: studies have found that 98% of everything on the web is gone in 20 years. For this reason, our agency has started using Arweave to save working static copies of our WordPress websites ‘permanently’. Clients have really appreciated it. And we’ve grown to see the potential of using Arweave’s long-term storage with WordPress. This seminar will unpack the issue of link rot, introduce Arweave, and demonstrate the practical steps for preserving your WordPress website for generations.

Discover the transformative potential of generative AI in content marketing. Delve into the risks, opportunities, and ethical considerations of using AI for text and image generation, search engine optimization, spreadsheets, and more. Join Alycia as she shares insights into maintaining authenticity and harnessing the creative power of AI to elevate your content strategy. Don’t miss this chance to explore the future of content marketing with generative AI.

The Power of Visual Storytelling in Web Design” is a captivating topic that explores the profound impact of storytelling in creating engaging and memorable web experiences. In this presentation, we delve into the ways in which carefully crafted visuals can convey narratives, evoke emotions, and connect with users on a deeper level. From stunning imagery and illustrations to creative animations and interactive elements, we explore how visual storytelling can transform a website into a compelling narrative journey. By examining successful case studies and design techniques, we uncover the secrets behind effectively incorporating storytelling elements into web design. Attendees will gain valuable insights into the psychology of storytelling, learn how to create cohesive visual narratives, and discover practical tips to enhance user engagement and conversions. Prepare to unlock the potential of storytelling and leverage its power to captivate and inspire your website visitors, leaving a lasting impact that goes beyond mere aesthetics. Join us on this exciting exploration of “The Power of Visual Storytelling in Web Design.

Ben’s presentation is an essential guide for anyone operating in the digital realm of WordPress, offering a deep dive into the world WordPress security and malware.

He’ll start by shedding light on common security risks, including prevalent forms of malware and recent trends within the threat landscape. Ben will be sure to focus on actionable solutions and practical measures that website owners can take to enhance their WordPress security posture. Ben will detail both fundamental precautions and advanced measures, each aimed at transforming your site from an easy target to a digital fortress.

Join us as we take a look at the world of WordPress security and discuss practical, implementable strategies that will help you build a resilient WordPress site in an ever-evolving threat landscape. Whether you’re a WordPress beginner or an experienced developer, you’ll come away with valuable insights and tools to protect your site against the sophisticated malware threats of today and tomorrow.

People often get stuck on the “blog” portion of their WordPress site. How often have you seen a company that hasn’t updated theirs in more than three years, or even longer? It’s not an easy thing to do, as it requires time, mental focus, money, and effort. However, content creation doesn’t have to be terrible! Check out my top 10 tips for doing it the painless way. I come at it from an SEO perspective. If you’re going to put the effort in, why not do it in a way that Google likes so that people can actually find it?

In this transformative session at WordCamp 2023, we will take a deep dive into the powerful union of ChatGPT-4.0 and WordPress Publishing, exploring the infinite possibilities that this pairing has to offer. Aimed at content creators, developers, and WordPress enthusiasts alike, the presentation offers a holistic view of the latest advancements in AI technology and how it’s shaping the future of digital publishing.

ChatGPT-4.0, the latest model from OpenAI, is an incredibly sophisticated language model, trained on a wide range of internet text. With improved coherence, contextual understanding, and reduced bias over its predecessors, ChatGPT-4.0 promises transformative applications in various fields, particularly in content creation.

The discussion will start by providing an overview of ChatGPT-4.0, covering its workings, capabilities, and how it represents a significant leap from previous versions. We will then delve into practical demonstrations showcasing how this AI model can be harnessed within WordPress, streamlining the content creation and editing process, improving SEO performance, generating creative article ideas, and automating various aspects of digital content management.

As a part of this, we will also touch on the ethical considerations and the “do’s and don’ts” of using AI in content creation, with a focus on maintaining authenticity and originality while leveraging automation.

Lastly, we’ll share some case studies of successful integrations of ChatGPT-4.0 with WordPress, highlighting the tangible benefits and value brought to the table by this innovative partnership.

Join us as we unveil the future of digital publishing at WordCamp 2023!

This session provides an exploration of block themes, the modern approach to building in WordPress. We will examine how block themes differ from traditional PHP-based themes and highlight their core components, including theme.json. Reviewing the advantages of block themes and how they empower users to easily customize the visual appearance of their websites without touching the code. This session offers valuable insights into the world of block themes and their impact on the future of WordPress development.

A decoupled or headless architecture of WordPress adds flexibility and allows content to be used on multiple platforms such as mobile apps and the web. However, it also adds a layer of complexity and cost to manage your project.

In this talk, we will learn under what scenarios a Headless WordPress is the right choice. How scalable is a headless site with tons of posts and what value it adds to the business and end-users?

We will also discuss which react frameworks are considered the best when building Decoupled WordPress at an enterprise level.

Whether you’re part of an agency or a solo developer, thriving in the maturing WordPress ecosystem now requires more than mere technical expertise. With advancements in AI and greater access to global talent, the ability to write great code, while essential, is becoming a commodity.

What can truly set an agency apart in this hyper-competitive market is the service experience it creates for its clients. An experience that makes clients feel valued, heard, and understood. In this talk, I’ll be sharing our agency’s journey of creating and nurturing a culture that prioritizes customer service and how it has transformed our relationships with clients and fueled our 15 years of success.

Inclusion is just one of the reasons why accessibility should matter to all, but has it ever occurred to you that not all disabilities are permanent? Some are temporary or situational. So it stands to reason that everyone will be affected by a disability while navigating the web at some point. Making choices to improve the accessibility of your website will enhance the overall user experience for everyone. In this talk, receive real-life, relatable examples of how website accessibility affects user experience. Afterward, you will have a clear understanding of the importance of ensuring your website meets accessibility guidelines and how doing so benefits all of your users and your business.

Barry will focus on how to find code snippets, how to correctly add the snippets to WordPress, and how to troubleshoot code snippets that add/change the functionality of WooCommerce. He will discuss the importance of creating a child theme and using the functions.php file along with the Code Snippets plugin. He will also discuss the importance of testing on a local development server and how to recover from coding errors in snippets. Finally, Barry will talk about the problems experienced when adding code snippets. The bulk of the presentation will be on code examples that he has used in the past on client websites along with before and after screenshots to show what the snippet does. There will be an opportunity for questions after the presentation.

Even if selling your WordPress website is not top of mind for you today, every content creator should have an exit strategy for the future. But, many online business owners and WordPress publishers do not realize that they are doing several things now that are actually lowering the future resale value of their websites.

Join Business Intermediary and content creator Chelsea Clarke as she reveals what makes a website attractive to buyers – and what doesn’t. You will walk away with a clear guideline for what action you can take today, to better prime your website for a profitable exit, including tips to generate more traffic, revenue and subscribers in your business. 

In the process of building a WordPress site, we will encounter many types of problems. Some of them will be technical, such as when your site appears to be totally borked. Some of them will be interpersonal, like when your client or your developer just don’t seem to understand what you want. This talk will address how to troubleshoot any and all of these issues, and slay all your WordPress-related demons in one fell swoop.

Being able to extend and customize the editorial experience for users has been a part of any WordPress developer’s toolbox since hooks were introduced in WordPress 1.2. We have come a long way since then and now with the Gutenberg Project, we have a new tool available to us – SlotFill.

The SlotFIll system can be used to extend blocks and the UI for the Block Editor and Site Editor screens making it a critically important tool for any WordPress developer. This talk will take a deep dive into how this system works, show how and where you can currently extend WordPress, and finally how to create your own custom SlotFills!

Bibek shall be sharing how WordPress community was built in a small South Asian country; Nepal back in mid to late 2000s, what made WordPress Nepal a successful community of IT professionals, how this strong sense of community helped professionals take charge and act as community leaders in managing regular WordCamp events and meetups in major cities of Nepal. Even with limited access to technology being from the global south, Nepal is a great example of how businesses can grow exponentially in the technology sector with strong collaborations and sustainable effort from within the community. 

Tailwind is a utility-first CSS framework that has made my life as a WordPress developer significantly better, and I think it could make yours better, too. But the best way to get started with WordPress and Tailwind isn’t immediately obvious, and you may encounter some pitfalls along the way. Learn the basics, then see how Tailwind can work alongside WordPress themes, plugins and the block editor to reduce development time, improve the developer experience, and allow you to finish more projects in less time (and more easily revisit the projects you’ve already completed).

Whether you’re a freelancer or run a small agency, growing a business in the web industry can be daunting. Waiting to find new clients often leads to desperation as revenue dries up between projects. One of the biggest mistakes that you can make is to take on just anyone as a client during these discouraging times. This talk will reveal the best tips on how to filter out the clients you don’t want while attracting better ones. This leads to better relationships with clients and generates more revenue.

Building a multilingual website with WordPress opens up a world of possibilities, allowing you to reach a broader audience and engage with visitors from diverse linguistic backgrounds. In this talk, we’ll delve into the process of creating a multilingual site using plugins, highlighting benefits and discussing essential considerations for a successful implementation.

In this presentation, I will dive deep into the world of WordPress and WooCommerce, two powerful tools that can revolutionize digital presence and propel businesses to new heights. Starting from just a few orders a month, we will explore how businesses can strategically leverage these platforms to scale their online store into a multi-million dollar businesses.

Discover the key strategies and techniques that successful businesses have employed to maximize their growth using WordPress and WooCommerce. I will explore topics such as designing and customizing your online store to create a visually appealing and user-friendly interface, implementing effective e-commerce functionalities, and optimizing your website for search engines to increase visibility.

Learn how to develop a comprehensive digital marketing strategy tailored to your business, utilizing various online channels to attract and engage customers. We will delve into the world of SEO (Search Engine Optimization) and PPC (Pay-Per-Click) campaigns, uncovering the secrets to driving targeted traffic and maximizing conversion rates.

Throughout the session, I will showcase real-world case studies of businesses that have successfully transformed their online presence, going from humble beginnings to achieving remarkable success in the competitive digital landscape. Viewers will gain valuable insights, actionable tips, and best practices to implement in their business journey.

Whether a startup aiming to establish a solid foundation or an established business looking to take their e-commerce game to the next level, this presentation will be a must-attend. Join me and unlock the potential of WordPress and WooCommerce to transform businesses into a multi-million dollar success story.