Jean Roth

Layout Design Needs Breathability Text layout design is a lot like interior design. Imagine you’re walking into a room, and it’s filled with furniture. The walls are covered with pictures, tchotchkes on every surface, throws and throw pillows galore. You can’t really focus on any one thing because there’s just too much. But something is […]

Would you believe it if I told you the first social influencer I knew was my childhood ice cream truck man? How can that be? you might ask, when that was in the mid-20th century, long before “social influencing” –or even social media–was even a term? Stay with me. But first, a bit of background. […]

Create an Email Newsletter People Will Read I shared this yesterday in my Idea Factory, a learning/incubator group I created on Facebook, where I had promised some e-newsletter tips but I think it’s worth posting here as well. In this example I’ve broken down the design and marketing elements of an e-newsletter I created last […]