🇮🇳 WordCamp Pune 2024

In this session, the facilitators will explain and guide you on how to create some resources for yourself on your freelancer journey.

While this workshop is open ended and a lot of casual discussions will take place, this the the framework for everyone to follow.

Outline and Resources

1. Why go freelance?
   1. Eliminating myths (such as effortless and easy money) and switching to the right mindset
   2. Advantages and disadvantages
      
2. Where to find potential clients?
   1. Best one: in person via meetups
   2. Cold Emailing / Social Media: Reaching out to influencers and other potentials; Discord servers, FB Groups, Linkedin, etc.
   3. Freelancing Platforms: Upwork, Fiverr
      
3. How to find potential clients?
   1. Setup your own website (to increase your online presence):
      1. Showcase portfolio
      2. Add a ‘Hire Me’ or ‘Contact Me’ section
      3. Write blogs relevant to your services to increase trust
   2. Learn how to pitch your services:
      1. Apply where the competition is low and things aren’t saturated
         1. It obviously isn’t good to apply where 40 others have already applied, so find a niche where less people have applied
         2. Let’s say you find a generic gig on a freelancing platform which says ‘Copywriter needed for our studio’, it’s gonna have 40-50 applicants. Whereas, a specific gig like ‘Articles needed about culture of Ireland’ will have fewer applicants (generally less than 5!)
      2. How to craft a compelling pitch/cover-letter (crucial)
      3. Do NOT use the same cover-letter across all your pitches
      4. Research and learn more about your potential client to get to know their needs better
         
4. Client Communication and Assessment:
   1. Best practices for communicating with potential clients and conducting effective assessments to ensure successful project outcomes
   2. Requirement Analysis
      
5. Managing payments and ensuring the client pays you:
   1. Suggestions for ensuring payments:
      1. If you found the client on a platform like Fiverr or Upwork, ensure that their payments are enabled and their profile is verified. Also, start working only after they fund the gig.
      2. For clients found outside of freelancing platforms, use an escrow service like that of Upwork’s, etc. that is also welcoming to clients found outside the platform (takes a small 4% fee as their commission), or here are other suggestions: salt.pe, Escrow.com, refrens.com (1.8% service charge)
   2. Invoice Drafts and Financial Management:
      1. Rate setting
      2. Invoicing software and services
      3. Taxes (GST) what are they? Do they apply?
         
6. DOs and DONTs:
   1. Stuff like being professional, rejecting incoming commissions or managing difficult clients, etc.

Creating accessible web sites using WordPress tools

Users with disabilities and senior citizens are increasing day by day. Their potential in consuming content and using our websites is also rapidly increasing. We can’t ignore the user group any more while creating websites.

While creating accessible websites is important it is equally important to save cost and time too. To do that, we need to have the right tools to build accessible sites and also ensure they are easy to use, free and qualitative.

In this workshop, we are bringing WordPress tools that help you great digital content that is accessible and inclusive.

At the end of this workshop, we will have learnt:

1. Using Gutenberg editor optimally to create accessible content
2. Complementing Gutenberg with third party blocks that have embedded accessibility
3. Using accessible themes
4. Using accessible forms
5. And Using Accessibility Checker to monitor accessibility live and fix issues.

Creating accessible web sites using WordPress tools

Users with disabilities and senior citizens are increasing day by day. Their potential in consuming content and using our websites is also rapidly increasing. We can’t ignore the user group any more while creating websites.

While creating accessible websites is important it is equally important to save cost and time too. To do that, we need to have the right tools to build accessible sites and also ensure they are easy to use, free and qualitative.

In this workshop, we are bringing WordPress tools that help you great digital content that is accessible and inclusive.

At the end of this workshop, we will have learnt:

1. Using Gutenberg editor optimally to create accessible content
2. Complementing Gutenberg with third party blocks that have embedded accessibility
3. Using accessible themes
4. Using accessible forms
5. And Using Accessibility Checker to monitor accessibility live and fix issues.

Creating accessible web sites using WordPress tools

Users with disabilities and senior citizens are increasing day by day. Their potential in consuming content and using our websites is also rapidly increasing. We can’t ignore the user group any more while creating websites.

While creating accessible websites is important it is equally important to save cost and time too. To do that, we need to have the right tools to build accessible sites and also ensure they are easy to use, free and qualitative.

In this workshop, we are bringing WordPress tools that help you great digital content that is accessible and inclusive.

At the end of this workshop, we will have learnt:

1. Using Gutenberg editor optimally to create accessible content
2. Complementing Gutenberg with third party blocks that have embedded accessibility
3. Using accessible themes
4. Using accessible forms
5. And Using Accessibility Checker to monitor accessibility live and fix issues.

In this session, the facilitators will explain and guide you on how to create some resources for yourself on your freelancer journey.

While this workshop is open ended and a lot of casual discussions will take place, this the the framework for everyone to follow.

Outline and Resources

1. Why go freelance?
   1. Eliminating myths (such as effortless and easy money) and switching to the right mindset
   2. Advantages and disadvantages
      
2. Where to find potential clients?
   1. Best one: in person via meetups
   2. Cold Emailing / Social Media: Reaching out to influencers and other potentials; Discord servers, FB Groups, Linkedin, etc.
   3. Freelancing Platforms: Upwork, Fiverr
      
3. How to find potential clients?
   1. Setup your own website (to increase your online presence):
      1. Showcase portfolio
      2. Add a ‘Hire Me’ or ‘Contact Me’ section
      3. Write blogs relevant to your services to increase trust
   2. Learn how to pitch your services:
      1. Apply where the competition is low and things aren’t saturated
         1. It obviously isn’t good to apply where 40 others have already applied, so find a niche where less people have applied
         2. Let’s say you find a generic gig on a freelancing platform which says ‘Copywriter needed for our studio’, it’s gonna have 40-50 applicants. Whereas, a specific gig like ‘Articles needed about culture of Ireland’ will have fewer applicants (generally less than 5!)
      2. How to craft a compelling pitch/cover-letter (crucial)
      3. Do NOT use the same cover-letter across all your pitches
      4. Research and learn more about your potential client to get to know their needs better
         
4. Client Communication and Assessment:
   1. Best practices for communicating with potential clients and conducting effective assessments to ensure successful project outcomes
   2. Requirement Analysis
      
5. Managing payments and ensuring the client pays you:
   1. Suggestions for ensuring payments:
      1. If you found the client on a platform like Fiverr or Upwork, ensure that their payments are enabled and their profile is verified. Also, start working only after they fund the gig.
      2. For clients found outside of freelancing platforms, use an escrow service like that of Upwork’s, etc. that is also welcoming to clients found outside the platform (takes a small 4% fee as their commission), or here are other suggestions: salt.pe, Escrow.com, refrens.com (1.8% service charge)
   2. Invoice Drafts and Financial Management:
      1. Rate setting
      2. Invoicing software and services
      3. Taxes (GST) what are they? Do they apply?
         
6. DOs and DONTs:
   1. Stuff like being professional, rejecting incoming commissions or managing difficult clients, etc.

In this session, the facilitators will explain and guide you on how to create some resources for yourself on your freelancer journey.

While this workshop is open ended and a lot of casual discussions will take place, this the the framework for everyone to follow.

Outline and Resources

1. Why go freelance?
   1. Eliminating myths (such as effortless and easy money) and switching to the right mindset
   2. Advantages and disadvantages
      
2. Where to find potential clients?
   1. Best one: in person via meetups
   2. Cold Emailing / Social Media: Reaching out to influencers and other potentials; Discord servers, FB Groups, Linkedin, etc.
   3. Freelancing Platforms: Upwork, Fiverr
      
3. How to find potential clients?
   1. Setup your own website (to increase your online presence):
      1. Showcase portfolio
      2. Add a ‘Hire Me’ or ‘Contact Me’ section
      3. Write blogs relevant to your services to increase trust
   2. Learn how to pitch your services:
      1. Apply where the competition is low and things aren’t saturated
         1. It obviously isn’t good to apply where 40 others have already applied, so find a niche where less people have applied
         2. Let’s say you find a generic gig on a freelancing platform which says ‘Copywriter needed for our studio’, it’s gonna have 40-50 applicants. Whereas, a specific gig like ‘Articles needed about culture of Ireland’ will have fewer applicants (generally less than 5!)
      2. How to craft a compelling pitch/cover-letter (crucial)
      3. Do NOT use the same cover-letter across all your pitches
      4. Research and learn more about your potential client to get to know their needs better
         
4. Client Communication and Assessment:
   1. Best practices for communicating with potential clients and conducting effective assessments to ensure successful project outcomes
   2. Requirement Analysis
      
5. Managing payments and ensuring the client pays you:
   1. Suggestions for ensuring payments:
      1. If you found the client on a platform like Fiverr or Upwork, ensure that their payments are enabled and their profile is verified. Also, start working only after they fund the gig.
      2. For clients found outside of freelancing platforms, use an escrow service like that of Upwork’s, etc. that is also welcoming to clients found outside the platform (takes a small 4% fee as their commission), or here are other suggestions: salt.pe, Escrow.com, refrens.com (1.8% service charge)
   2. Invoice Drafts and Financial Management:
      1. Rate setting
      2. Invoicing software and services
      3. Taxes (GST) what are they? Do they apply?
         
6. DOs and DONTs:
   1. Stuff like being professional, rejecting incoming commissions or managing difficult clients, etc.

In this session, the facilitators will explain and guide you on how to create some resources for yourself on your freelancer journey.

While this workshop is open ended and a lot of casual discussions will take place, this the the framework for everyone to follow.

Outline and Resources

1. Why go freelance?
   1. Eliminating myths (such as effortless and easy money) and switching to the right mindset
   2. Advantages and disadvantages
      
2. Where to find potential clients?
   1. Best one: in person via meetups
   2. Cold Emailing / Social Media: Reaching out to influencers and other potentials; Discord servers, FB Groups, Linkedin, etc.
   3. Freelancing Platforms: Upwork, Fiverr
      
3. How to find potential clients?
   1. Setup your own website (to increase your online presence):
      1. Showcase portfolio
      2. Add a ‘Hire Me’ or ‘Contact Me’ section
      3. Write blogs relevant to your services to increase trust
   2. Learn how to pitch your services:
      1. Apply where the competition is low and things aren’t saturated
         1. It obviously isn’t good to apply where 40 others have already applied, so find a niche where less people have applied
         2. Let’s say you find a generic gig on a freelancing platform which says ‘Copywriter needed for our studio’, it’s gonna have 40-50 applicants. Whereas, a specific gig like ‘Articles needed about culture of Ireland’ will have fewer applicants (generally less than 5!)
      2. How to craft a compelling pitch/cover-letter (crucial)
      3. Do NOT use the same cover-letter across all your pitches
      4. Research and learn more about your potential client to get to know their needs better
         
4. Client Communication and Assessment:
   1. Best practices for communicating with potential clients and conducting effective assessments to ensure successful project outcomes
   2. Requirement Analysis
      
5. Managing payments and ensuring the client pays you:
   1. Suggestions for ensuring payments:
      1. If you found the client on a platform like Fiverr or Upwork, ensure that their payments are enabled and their profile is verified. Also, start working only after they fund the gig.
      2. For clients found outside of freelancing platforms, use an escrow service like that of Upwork’s, etc. that is also welcoming to clients found outside the platform (takes a small 4% fee as their commission), or here are other suggestions: salt.pe, Escrow.com, refrens.com (1.8% service charge)
   2. Invoice Drafts and Financial Management:
      1. Rate setting
      2. Invoicing software and services
      3. Taxes (GST) what are they? Do they apply?
         
6. DOs and DONTs:
   1. Stuff like being professional, rejecting incoming commissions or managing difficult clients, etc.

In this session, the facilitators will explain and guide you on how to create some resources for yourself on your freelancer journey.

While this workshop is open ended and a lot of casual discussions will take place, this the the framework for everyone to follow.

Outline and Resources

1. Why go freelance?
   1. Eliminating myths (such as effortless and easy money) and switching to the right mindset
   2. Advantages and disadvantages
      
2. Where to find potential clients?
   1. Best one: in person via meetups
   2. Cold Emailing / Social Media: Reaching out to influencers and other potentials; Discord servers, FB Groups, Linkedin, etc.
   3. Freelancing Platforms: Upwork, Fiverr
      
3. How to find potential clients?
   1. Setup your own website (to increase your online presence):
      1. Showcase portfolio
      2. Add a ‘Hire Me’ or ‘Contact Me’ section
      3. Write blogs relevant to your services to increase trust
   2. Learn how to pitch your services:
      1. Apply where the competition is low and things aren’t saturated
         1. It obviously isn’t good to apply where 40 others have already applied, so find a niche where less people have applied
         2. Let’s say you find a generic gig on a freelancing platform which says ‘Copywriter needed for our studio’, it’s gonna have 40-50 applicants. Whereas, a specific gig like ‘Articles needed about culture of Ireland’ will have fewer applicants (generally less than 5!)
      2. How to craft a compelling pitch/cover-letter (crucial)
      3. Do NOT use the same cover-letter across all your pitches
      4. Research and learn more about your potential client to get to know their needs better
         
4. Client Communication and Assessment:
   1. Best practices for communicating with potential clients and conducting effective assessments to ensure successful project outcomes
   2. Requirement Analysis
      
5. Managing payments and ensuring the client pays you:
   1. Suggestions for ensuring payments:
      1. If you found the client on a platform like Fiverr or Upwork, ensure that their payments are enabled and their profile is verified. Also, start working only after they fund the gig.
      2. For clients found outside of freelancing platforms, use an escrow service like that of Upwork’s, etc. that is also welcoming to clients found outside the platform (takes a small 4% fee as their commission), or here are other suggestions: salt.pe, Escrow.com, refrens.com (1.8% service charge)
   2. Invoice Drafts and Financial Management:
      1. Rate setting
      2. Invoicing software and services
      3. Taxes (GST) what are they? Do they apply?
         
6. DOs and DONTs:
   1. Stuff like being professional, rejecting incoming commissions or managing difficult clients, etc.

In this session, the facilitators will explain and guide you on how to create some resources for yourself on your freelancer journey.

While this workshop is open ended and a lot of casual discussions will take place, this the the framework for everyone to follow.

Outline and Resources

1. Why go freelance?
   1. Eliminating myths (such as effortless and easy money) and switching to the right mindset
   2. Advantages and disadvantages
      
2. Where to find potential clients?
   1. Best one: in person via meetups
   2. Cold Emailing / Social Media: Reaching out to influencers and other potentials; Discord servers, FB Groups, Linkedin, etc.
   3. Freelancing Platforms: Upwork, Fiverr
      
3. How to find potential clients?
   1. Setup your own website (to increase your online presence):
      1. Showcase portfolio
      2. Add a ‘Hire Me’ or ‘Contact Me’ section
      3. Write blogs relevant to your services to increase trust
   2. Learn how to pitch your services:
      1. Apply where the competition is low and things aren’t saturated
         1. It obviously isn’t good to apply where 40 others have already applied, so find a niche where less people have applied
         2. Let’s say you find a generic gig on a freelancing platform which says ‘Copywriter needed for our studio’, it’s gonna have 40-50 applicants. Whereas, a specific gig like ‘Articles needed about culture of Ireland’ will have fewer applicants (generally less than 5!)
      2. How to craft a compelling pitch/cover-letter (crucial)
      3. Do NOT use the same cover-letter across all your pitches
      4. Research and learn more about your potential client to get to know their needs better
         
4. Client Communication and Assessment:
   1. Best practices for communicating with potential clients and conducting effective assessments to ensure successful project outcomes
   2. Requirement Analysis
      
5. Managing payments and ensuring the client pays you:
   1. Suggestions for ensuring payments:
      1. If you found the client on a platform like Fiverr or Upwork, ensure that their payments are enabled and their profile is verified. Also, start working only after they fund the gig.
      2. For clients found outside of freelancing platforms, use an escrow service like that of Upwork’s, etc. that is also welcoming to clients found outside the platform (takes a small 4% fee as their commission), or here are other suggestions: salt.pe, Escrow.com, refrens.com (1.8% service charge)
   2. Invoice Drafts and Financial Management:
      1. Rate setting
      2. Invoicing software and services
      3. Taxes (GST) what are they? Do they apply?
         
6. DOs and DONTs:
   1. Stuff like being professional, rejecting incoming commissions or managing difficult clients, etc.

For WordPress developers, this session will be handy in understanding how to use WP-CLI along with writing your own custom commands.

We expect attendees to bring along their laptops. Charging points and table with chairs at the workshop room have been arranged.

• Intro: short overview on topic and getting people ready
• Local dev: setup development env (local by flywheel or any other suggestion)
• Handbook: quick walkthrough of official docs and how to navigate and use
• Anatomy of a command: overview on cli command structure when running commands (using core commands)
• Setting up plugin: getting base ready to use for command handson
• Writing custom commands (function/closure)
  • check for WP CLI and load command conditionally
  • basic command to get started
• Command response design for feedback
  • msg/notice to be displayed from command via following internal helpers
    • line
    • info
    • warning
    • error
    • error_multi_line
    • success
  • colorize
  • Progress bar for working with large data set
• Command arguments
  • positional arguments
  • flags
• class based command
  • registering command
  • supporting subcommands
  • Add helper/internal functions
• Command help documentation
• Conclusion/Resource sharing

For WordPress developers, this session will be handy in understanding how to use WP-CLI along with writing your own custom commands.

We expect attendees to bring along their laptops. Charging points and table with chairs at the workshop room have been arranged.

• Intro: short overview on topic and getting people ready
• Local dev: setup development env (local by flywheel or any other suggestion)
• Handbook: quick walkthrough of official docs and how to navigate and use
• Anatomy of a command: overview on cli command structure when running commands (using core commands)
• Setting up plugin: getting base ready to use for command handson
• Writing custom commands (function/closure)
  • check for WP CLI and load command conditionally
  • basic command to get started
• Command response design for feedback
  • msg/notice to be displayed from command via following internal helpers
    • line
    • info
    • warning
    • error
    • error_multi_line
    • success
  • colorize
  • Progress bar for working with large data set
• Command arguments
  • positional arguments
  • flags
• class based command
  • registering command
  • supporting subcommands
  • Add helper/internal functions
• Command help documentation
• Conclusion/Resource sharing

For WordPress developers, this session will be handy in understanding how to use WP-CLI along with writing your own custom commands.

We expect attendees to bring along their laptops. Charging points and table with chairs at the workshop room have been arranged.

• Intro: short overview on topic and getting people ready
• Local dev: setup development env (local by flywheel or any other suggestion)
• Handbook: quick walkthrough of official docs and how to navigate and use
• Anatomy of a command: overview on cli command structure when running commands (using core commands)
• Setting up plugin: getting base ready to use for command handson
• Writing custom commands (function/closure)
  • check for WP CLI and load command conditionally
  • basic command to get started
• Command response design for feedback
  • msg/notice to be displayed from command via following internal helpers
    • line
    • info
    • warning
    • error
    • error_multi_line
    • success
  • colorize
  • Progress bar for working with large data set
• Command arguments
  • positional arguments
  • flags
• class based command
  • registering command
  • supporting subcommands
  • Add helper/internal functions
• Command help documentation
• Conclusion/Resource sharing

Attendees will learn how to go about writing about themselves and creating examples for themselves or their brands.

This is a writing workshop, so a laptop or notebook and pen is prefered.

Outline and Resources

Define the brand and the purpose you want to convey.

• Facilitators can give their examples.
• Give a quick intro about yourself and define what you want to convey
• Who are you? Freelancer, service, product, and differences.

Structure and Content

• Concise introduction
• Value proposition
• Achievements (don’t go overboard here) 
• For Brands (Values, Vision) – applies if they are authentic

Tone and Voice:

• Authentic to yourself
• Professional tone (Grammar, spellcheck)
• Engagement (next steps, action, etc)
• Objective tone. Write specifics about yourself. 

Tips for Writing About Yourself in the Third Person

• Where 3rd person is used
• When to use first person (personal profile, Instagram)
• Same profile but in first person and third person.

Creating About bio for LinkedIn, Twitter/X / GitHub / Personal Website, and more.

Attendees will learn how to go about writing about themselves and creating examples for themselves or their brands.

This is a writing workshop, so a laptop or notebook and pen is prefered.

Outline and Resources

Define the brand and the purpose you want to convey.

• Facilitators can give their examples.
• Give a quick intro about yourself and define what you want to convey
• Who are you? Freelancer, service, product, and differences.

Structure and Content

• Concise introduction
• Value proposition
• Achievements (don’t go overboard here) 
• For Brands (Values, Vision) – applies if they are authentic

Tone and Voice:

• Authentic to yourself
• Professional tone (Grammar, spellcheck)
• Engagement (next steps, action, etc)
• Objective tone. Write specifics about yourself. 

Tips for Writing About Yourself in the Third Person

• Where 3rd person is used
• When to use first person (personal profile, Instagram)
• Same profile but in first person and third person.

Creating About bio for LinkedIn, Twitter/X / GitHub / Personal Website, and more.

Attendees will learn how to go about writing about themselves and creating examples for themselves or their brands.

This is a writing workshop, so a laptop or notebook and pen is prefered.

Outline and Resources

Define the brand and the purpose you want to convey.

• Facilitators can give their examples.
• Give a quick intro about yourself and define what you want to convey
• Who are you? Freelancer, service, product, and differences.

Structure and Content

• Concise introduction
• Value proposition
• Achievements (don’t go overboard here) 
• For Brands (Values, Vision) – applies if they are authentic

Tone and Voice:

• Authentic to yourself
• Professional tone (Grammar, spellcheck)
• Engagement (next steps, action, etc)
• Objective tone. Write specifics about yourself. 

Tips for Writing About Yourself in the Third Person

• Where 3rd person is used
• When to use first person (personal profile, Instagram)
• Same profile but in first person and third person.

Creating About bio for LinkedIn, Twitter/X / GitHub / Personal Website, and more.

WordPress Full Site Editing (FSE) represents a major shift in the way that sites are assembled & managed. Think of it as an interface to customize every part of the site—posts, pages, headers, footers, sidebars, and more—without the need for writing code, or any third-party plugins.

FSE is exciting but has a lot of confusing jargon around it. Through this workshop, we aim to provide a back-to-basics introduction to FSE, from an absolute beginner’s perspective.

After a few minutes going over some essential concepts, you will spend most of the workshop building your very own local site using FSE with the Twenty Twenty-Four theme.

We have a great team of facilitators to help you along the way, including Arun & Swapnil who develop FSE components for their day jobs, and Joel who will bring an end-user, non-technical perspective.

WordPress Full Site Editing (FSE) represents a major shift in the way that sites are assembled & managed. Think of it as an interface to customize every part of the site—posts, pages, headers, footers, sidebars, and more—without the need for writing code, or any third-party plugins.

FSE is exciting but has a lot of confusing jargon around it. Through this workshop, we aim to provide a back-to-basics introduction to FSE, from an absolute beginner’s perspective.

After a few minutes going over some essential concepts, you will spend most of the workshop building your very own local site using FSE with the Twenty Twenty-Four theme.

We have a great team of facilitators to help you along the way, including Arun & Swapnil who develop FSE components for their day jobs, and Joel who will bring an end-user, non-technical perspective.

WordPress Full Site Editing (FSE) represents a major shift in the way that sites are assembled & managed. Think of it as an interface to customize every part of the site—posts, pages, headers, footers, sidebars, and more—without the need for writing code, or any third-party plugins.

FSE is exciting but has a lot of confusing jargon around it. Through this workshop, we aim to provide a back-to-basics introduction to FSE, from an absolute beginner’s perspective.

After a few minutes going over some essential concepts, you will spend most of the workshop building your very own local site using FSE with the Twenty Twenty-Four theme.

We have a great team of facilitators to help you along the way, including Arun & Swapnil who develop FSE components for their day jobs, and Joel who will bring an end-user, non-technical perspective.