Tammy Finch

Practicing good local SEO used to mean making sure your address and phone number were prominent on your website, and possibly completing a Google Business profile. Unfortunately, that’s not enough anymore. Search engines don’t want to just know your business exists, they want to see it. And, users need visuals, too. That means photos, video […]

Over the past few years, it has been obvious that AI would change the way search engine optimization (SEO) would look going forward. Most of the forecasting is centered on the fact that AI content is everywhere, and that Google and the other search engines are using advanced algorithms to offer results customized for each […]

Occasionally, small business owners tell us they are hesitant to get started with search engine optimization (SEO) because they don’t think they can compete with the biggest companies in their industries. That’s never really been the case, but it’s especially untrue in the new era of AI-driven SEO. The reason is simple: big businesses tend […]