Colm Troy

Slow load times significantly harm your Shopify store, impacting everything from search engine visibility and customer satisfaction to conversion rates and abandoned carts. Even a one-second delay can drastically reduce conversions, highlighting that your store doesn’t need to be ‘that slow’ to suffer the consequences. To help you optimize your Shopify store, this article covers […]

It’s never been more important to ensure your eCommerce store is accessible. Not only does focusing on accessibility improve the number of people who can shop at your store, but it can also help you avoid legal costs and heavy fines. Despite this, it’s not uncommon for small and mid-sized Shopify store owners to overlook […]

Product returns are a significant drain on eCommerce store profits. Reports put the return rate for online shops between 25% and 40%, depending on what you’re selling. After holiday periods, the rate can reach as high as 50%. With the cost of processing a return ranging from 20% to 65% of the item’s original value, it’s […]