Colm Troy

For over a decade, we’ve focused on one thing: making it easier to sell online. That focus runs through both our flagship products, Shoptimizer and CommerceKit, and it’s helped more than 60,000 store owners build faster, higher-converting WooCommerce stores. But one problem kept coming up. Making a WooCommerce store genuinely fast meant installing and configuring […]

Using a CDN with WooCommerce can speed up your store, improve the shopping experience, and ultimately help generate more sales. A content delivery network (CDN) helps improve site speed by serving its content from servers closer to your customers, wherever they are in the world. A good CDN will also reduce pressure on your web […]

All the work you’ve done on your store to appeal to human shoppers, including design, UX, photography, and lifestyle branding, could soon become much less relevant. That’s due to the rise of AI shopping agents: automated software that helps users find and purchase products. These agents don’t browse your store as customers do. They don’t […]